Case Studies

Real results from our work

See how teams use Panoptic to generate leads, improve execution, and ship faster.

40+

Meetings in 30 days

Reply rate improvement

7 days

Average start time

60%

Lower GTM hiring cost

SaaS Startup · GTM YC-backed SaaS / B2B

From zero outbound to 40+ meetings in 30 days

40+

meetings / month

The Problem

No outbound system. No pipeline. The team had a strong product but couldn't consistently generate meetings.

What We Did

  • Built ICP definition and targeted lists
  • Set up outbound campaigns end-to-end
  • Managed daily execution and follow-ups

Results

  • 40+ meetings booked in the first 30 days
  • Campaign live in under 2 weeks
B2B Company · GTM B2B SaaS / Series A

Improved reply rates by 2× through better targeting

reply rate

The Problem

Outbound was running but reply rates were low. The team was reaching out to the wrong people with the wrong message.

What We Did

  • Cleaned and enriched contact data
  • Rebuilt targeting around tighter ICP
  • Refined messaging and sequence structure

Results

  • 2× increase in reply rates
  • Higher quality conversations in pipeline
Startup · GTM + CRM Early-stage startup / B2B

Structured CRM and consistent outbound from scratch

Clean

pipeline + process

The Problem

Messy CRM, inconsistent outreach, no visibility into pipeline. The team was busy but not productive.

What We Did

  • Set up and organised CRM from scratch
  • Designed outbound workflows and cadences
  • Handled ongoing execution and reporting

Results

  • Clean, visible pipeline in under 2 weeks
  • Consistent outbound running every week
Startup · Development Founder-led startup / Pre-seed

MVP built and launched in weeks, not months

Weeks

not months

The Problem

No internal dev team. The founder had a clear product vision but couldn't execute without a developer on payroll.

What We Did

  • Assigned a dedicated full-stack developer
  • Rapid iterative development sprints
  • Full ownership from design to deployment

Results

  • MVP launched in under 6 weeks
  • Faster time to market, lower cost than hiring
Company · GTM + Dev Growth-stage company / B2B SaaS

Combined GTM + dev execution — without growing headcount

Full

team in 7 days

The Problem

Limited internal bandwidth. The team needed both GTM execution and product development moving in parallel — without 2 new hires.

What We Did

  • Deployed 1 GTM operator + 1 developer
  • Managed systems, outbound, and dev work simultaneously
  • Weekly syncs to align both workstreams

Results

  • Both workstreams running in week 1
  • Significant reduction in hiring cost

What clients say

"Incredibly responsive, flexible, and adjusted to changes quickly. I look forward to continuing our partnership."

Operations Manager

Argyle Executive Forum

"Reliable, responsive, and a great asset to our marketing team. Consistently delivers high-quality work."

Marketing Operations Manager

Marigold

"Built exactly what we needed — and delivered it faster than we expected."

Product Head

Adobe

"Wonderful job on our GTM and data projects. Panoptic brings strategic thinking and hands-on execution."

Operations Manager

Ada Inc.

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